When looking for a way to ramp up your business’ social media presence, one of the first and most effective places to look is through promoted posts or advertising. Consumers are so connected to mo…
Source: Understanding the Advertising Guidelines for 5 of the Top Social Networks
Google execs advised marketers to shift 24% of their TV budgets to YouTube if they want to reach a young audience.
Source: At Brandcast, Google tells advertisers to shift TV money to video YouTube – Business Insider
Internet advertising does work — here are 9 of the most effective campaigns of this year to prove it
Source: IAB 2015 global insights report – Business Insider
Do you want more people to see your social media posts? In this article, you’ll learn how the top social networks can help you reach your audience.
Source: How to Increase Your Post Reach on Top Social Networks Social Media Examiner
Social media marketing is anything but quick and easy. Here’s what it really takes to promote your business on social platforms.
Source: How To Use Social Media To Market Your Business | Fast Company | Business + Innovation
One of our favorite quotes, provenance unknown, is “You don’t really understand something unless you can explain it to your grandmother.” But how many of us tried explaining social media to non-users, such as our older relatives, or even the C-suite of our companies, and failed to do justice to all its benefits? The challenge is underestimated, since the definition of social media is in the state of constant flux. READ MORE>